UX Research Project · Aug, 2019
A user study of a space travel app where quantitative and qualitative user research methodologies were applied to inform and evaluate the design of the application.
Problem Statement: With the costs of space travel continuing to fall, and the rise of private spaceflight companies, interplanetary travel is likely to soon become a reality. Travelers will need technology support through interplanetary travel. Thus, we conducted user research to (1) identify user needs of this companion app, and (2) improved the space vacation companion app to provide a better user experience.
Research Goals:
Lab Usability Testing
Semi-structured Interview
The diagram was created by the team together: each team member (1) pulled out the main themes from the interview responses, (2) put them on digital cards, and (3) discuss and group them through the iteration process.
Survey
Persona
Four personas were created based on the feedback and responses from the user interview research, which helped us to be aware of what kind of people the app is designed for. Below is one example of the personas.
To model user experience in using the spaecation app, I created a user journey map that describes users' needs.
Generative research: We conducted user interviews with 13 participants to identify user needs as an initial step:
The user interviews informed the foundational design of the app by identifying the main functionalities/features needed in the app.
Evaluative research: We used usability testing to evaluate the usability and effiency of the digital prototype. The usability testing provided actionable insights on the design of the app:
Lab Usability Testing
Slides: Spaecation App
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